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Navigating Music Licensing for Podcasts: A Guide for Podcasters

As podcasts continue to rise in popularity, so does the need for podcasters to understand the intricacies of music licensing. Whether you're a seasoned host or just starting out, ensuring that your podcast is compliant with music licensing laws is crucial to avoid legal issues and protect your content. With that said, dive into this article to understand everything you need to know about music licensing for podcasts - where to license from, license types & restrictions for each, and how to stay compliant.


A Podcast Setup

Why Music Licensing Matters for Podcasts

Music can add depth and emotion to your podcast – whether it’s an impactful intro/outro, background scores, or specific tracks that enhance the storytelling during your discussions. The majority of professional podcasts integrate music within the spoken content, to increase engagement and retention for listeners.


However, using music without proper licensing can lead to takedowns, lawsuits, or even worse legal consequences. Unlike radio or streaming services, podcasts are not covered under blanket licenses from performing rights organizations (PROs), so you must secure specific licenses for the music you use.


Types of Licenses You Need

1. Synchronization License: This license is required to use music in sync with visual media or audio, like a podcast. It covers the use of a specific song in your podcast episodes.


2. Mechanical License: If you plan to distribute your podcast with music, a mechanical license allows you to reproduce and distribute the music as part of your podcast.


3. Master Use License: This license is needed if you are using a specific recording of a song. It is typically obtained from the record label that owns the recording.


Common Pitfalls to Avoid

With podcasts being relatively new in the mainstream space, many creators often fall victim to similar pitfalls when it comes to music licensing. Here are some common examples:


1. Assuming Fair Use Applies: Many podcasters mistakenly believe they can use short clips of music under fair use. However, fair use is limited and doesn't usually apply to using music in podcasts. Always secure the proper licenses.


2. Using Music From Streaming Services: You cannot simply use music you’ve purchased or streamed from platforms like Spotify or Apple Music in your podcast. These services grant personal use rights, not the right to include the music in other content.


3. Ignoring the Need for Licensing in Non-Profit Podcasts: Even if your podcast is non-commercial or for educational purposes, you still need the proper licenses to use copyrighted music. Non-profit status does not exempt you from copyright laws.


Tips for Success

1. Use Royalty-Free Music: Consider using music from royalty-free libraries. For example, at MatchTune, we offer an AI tool which finds the perfect pre-cleared track for your content, before intelligently rescaling it to your desired duration. Put simply: in a few clicks, you can find the perfect track, at the perfect duration, with a 100% perpetual license. Its name is Studio Lite, and you can learn more about it here.


2. Regularly Monitor Compliance: Typically, music licenses can carry varying restrictions based around scope of use. If you're concerned about whether your licenses are going to stand the test of time, get in touch with MatchTune here to safeguard your podcast content.


Conclusion

Music licensing is a critical aspect of podcast production that shouldn't be overlooked. By understanding the types of licenses you need and avoiding common pitfalls, you can enhance your podcast with great music while staying on the right side of the law. Take the time to secure the appropriate licenses, and your podcast will not only sound great but also be legally protected.

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